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Why hire a Multicultural Marketing Agency like YP Marketing Pros?
In the U.S., minority populations are constantly growing. Companies that want to grow, expand, position products and services, or to recruit top talent, can’t ignore these demographic changes as it represents one of the biggest opportunities to grow.
There are 133 million multicultural Americans in the U.S. and global markets follow the trends of this powerful country, home to the American dream. Whether you are B2B, B2C, or B2B2C, this diverse population are not only consumers but decision-makers in some of the most powerful companies.
Running segmented marketing strategies and campaigns that talk to their cultural traits and interests, will open opportunities in the Hispanic and Asian US markets as well as around the globe!